The event aimed to empower entrepreneurs, influencers, and the new generation of brand builders to stay ahead of emerging trends and leverage them for product innovation.
Featuring leading industry voices, the seminar served as a platform to inspire and equip participants with diverse perspectives and real-world insights, under the theme: “PROUD TO BE MINE, MY SME” — highlighting that in today’s landscape, the brands that thrive are those confident enough to embrace their authentic identity.
The session opened with Ice Napat Silaphan, Managing Director of THE LEMON SHOT, who shared key social trends that SMEs need to understand to adapt and thrive in today’s digital landscape. This was followed by Vill Wannarot Sonthichai, CEO of V Brand, who provided practical strategies for building brand recognition, emphasizing that sustainable brands are those that dare to be themselves. The seminar also featured Bank Tinnakorn Sriwichai, a renowned TikToker, who delivered an inspiring talk titled “From Temple Boy to Influencer with 20 Million Followers: Lessons Learned from Bankii, No.1 Foodie Creator,” sharing his journey and key success factors.
Together, these sessions encouraged influencers and brand owners to take pride in their products, their brand stories, and most importantly, their authentic identity. In addition, a booth from the 7-Eleven SME Support Center was featured at the event, showcasing its important role in providing guidance on product development and channels for submitting products for placement in 7-Eleven stores. Participants also had the opportunity to receive consultations directly from representatives of the center, offering practical support to further develop their businesses.
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